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Rated 4.9/5 · 12,000+ brighter smiles created

Dr. Dave Steuer, D.M.D., Ph.D. · Harvard-trained endodontist

Ph.D. Natural Health and Medicine · Ph.D. Sports Nutrition

Whitening designed to go easy on sensitive teeth.

Dr. Dave Steuer is an endodontist, a specialist in the tooth’s nerve. The kit includes a desensitizing gel pen, and its red and blue lights run together for one 10-minute session.

  • pH-balanced gel, made in an FDA-registered facility
  • A desensitizing gel pen comes in the box
  • Many people see a change in the first week. Results vary.

30-day shade guarantee · Free US shipping over $50 · Shop Pay installments available · Prefer strips? $19

Harvard-trained endodontist formula Made in an FDA-registered facility Desensitizing gel pen included
ILUMI LED whitening mouthpiece with its red and blue lights on, on a white background Harvard endodontist formula

$65 at home vs. ~$600 in-office

4.9· 22 customer stories· customer stories

“I've tried the drugstore strips twice and both times I quit on day three because of the zingers.”
— Marisa D.
“Honestly I expected to wait two weeks for anything.”
— Grant W.
“My dentist quoted me just under $600 for in-office whitening.”
— Priya R.
“Every gel I'd used before left my gums white and raw along the edges.”
— Tomas A.
“I do not have a skincare-routine kind of life.”
— Hannah B.
“I drink four espressos a day, which is why past whitening never stuck.”
— Devon M.
“The flavor thing sounds petty until you've gagged through a whitening tray.”
— Angela K.
“With strips I'd have to avoid cold water for a day afterward.”
— Reggie A.
“I did an unreasonable amount of research.”
— Sophie L.
“I'd written off my two front teeth as permanently dingy.”
— Marcus W.
“I've had recession on two teeth for years, so cold anything is a gamble.”
— Jenna O.
“I panic-ordered this with ten days to go.”
— Cole B.
“The last brand I used slid around and left the gel on my gums.”
— Nadia F.
“Load the tray, wear it while I do paperwork, rinse.”
— Ethan C.
“I'm on video constantly for listings.”
— Lauren V.
“Decades of coffee and I figured that was that.”
— Bennett S.
FDA-Registered FacilityHarvard Clinician FormulatedBPA-FreeCruelty-FreeDesensitizing Gel Pen IncludedFDA-Registered FacilityHarvard Clinician FormulatedBPA-FreeCruelty-FreeDesensitizing Gel Pen Included

Before & after

Drag to see the change

10-minute sessions with the dual-wavelength LED and the clinical gel. Shade change varies with starting shade and habits.

Not happy with your result? Tell us within 30 days. 30-day guarantee.

Coffee stains after using the ILUMI whitening system
Coffee stains before using the ILUMI whitening system
BeforeAfter

Coffee stains

Daily espresso drinker · Shade change varies · One full round

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Harvard-trained endodontist·Made in an FDA-registered facility·Desensitizing pen included·Dentist-grade results·Low sensitivity·
Harvard-trained endodontist·Made in an FDA-registered facility·Desensitizing pen included·Dentist-grade results·Low sensitivity·

The science

A clinical formula, not a mass-market whitening kit

Read the full science

Harvard-trained formulator

Developed and approved by Dr. Dave Steuer, D.M.D., Ph.D. — a Harvard-trained endodontist, Ph.D. Natural Health and Medicine, Ph.D. Sports Nutrition.

Built around sensitivity

A pH-balanced gel made in an FDA-registered facility, with a desensitizing gel pen included in the kit.

One 10-minute session a day

The LED device switches itself off after 10 minutes. Many people see a change in the first week. Results vary.

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The collection

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The routine

Three steps, one 10-minute session a day

01

Prep

Brush, then apply the whitening gel from the pen to your teeth, or load it into the mouthpiece.

02

Illuminate

Press the button. The lights run for 10 minutes and switch themselves off.

03

Maintain

Polish with the detox powder and mousse between rounds.

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Where ILUMI sits

ILUMI LED kitILUMI whitening stripsDrugstore stripsIn-office
Formulated byHarvard-trained endodontistHarvard-trained endodontistMass-market brandYour dentist
Typical cost$65Under $20$25–$40~$600 per visit
SensitivityDesigned to go easy: pH-balanced gel, desensitizing pen includedLow — non-sensitive stripCommon 'zingers'Often high after visit
Session length10 minutes dailyShort daily wear30–60 minutes60–90 minutes in chair
Dual-wavelength LEDYes (blue + red)NoNoSometimes

In-office pricing is a typical U.S. range and varies by practice.

Built by a clinician who has delivered 12,000+ smiles: $65 at home vs. $400–$800 in the dental chair.

Shop the LED kit — $65Shop the strips — $19Both designed to go easy on sensitive teeth.

Results

Customer stories

Read all 22 stories

The first kit that didn't hurt my teeth

"I've tried the drugstore strips twice and both times I quit on day three because of the zingers. ILUMI didn't hurt my teeth at all — not one cold-air jolt. I finished the whole round and I'm about three shades lighter than where I started."
No sensitivityResults that last
Marisa Delgado · Dental hygienist · Austin, TX
Premium Clinical Whitening System — After 7 days

I saw a difference after the first session

"Honestly I expected to wait two weeks for anything. I could see it after the first eight-minute session — the front four looked cleaner that same night. By day four my wife asked what I'd done."
Fast results
Grant Whitaker · Airline pilot · Denver, CO
LED Teeth Whitening Kit — After first use

$65 instead of $600 in the chair

"My dentist quoted me just under $600 for in-office whitening. This was $65 and I'm genuinely not sure I could tell you the difference in the outcome. Coffee stains on my lower teeth are gone."
Cheaper than the chairResults that last
Priya Raman · Attorney · Chicago, IL
Premium Clinical Whitening System — After 10 days

30-day guarantee

We stand behind ILUMI with a 30-day guarantee. If you have any concerns, contact us within 30 days of delivery and we will work with you directly.

  1. 01

    Contact us within 30 days of delivery.

  2. 02

    Tell us what is not working for you.

  3. 03

    We will work with you directly.

Meet the founder

Clinical authority. Real safety.

A note from Dr. Dave Steuer, D.M.D., Ph.D. — Harvard-trained endodontist & founder

Dr. Dave Steuer, D.M.D., Ph.D., the Harvard-trained endodontist who formulated ILUMI, in his lab coat

“Throughout my career owning dental practices, I’ve overseen and performed every type of whitening procedure imaginable — helping create well over 10,000 brighter smiles.

I know firsthand how frustrating traditional whitening can be. In-office chair sessions routinely cost anywhere from $400 to $800, and almost invariably leave you with painful nerve ‘zingers’ while dehydrating your enamel. Drugstore strips aren’t much better for comfort.

I designed the ILUMI system to fix that.

Using a gentle, pH-balanced formula paired with dual-wavelength LED technology, ILUMI delivers dentist-grade shade lift without compromising your enamel or triggering sensitivity. You get all the clinical power of an expensive office visit — safely, comfortably, and from your own home.”

Dr. Dave Steuer, D.M.D., Ph.D.

Harvard-trained endodontist · Ph.D. Natural Health and Medicine · Ph.D. Sports Nutrition

Effortless & fast

Just 8–10 minutes a day.

Flexible dosing

Peak brightness in about 14 days for deep stains, or 3–5 days for a quick refresh. Stop whenever you hit your goal.

Long-term value

Clinical touch-up pens ready whenever an event is coming.

Ask ILUMI

Ask anything about whitening

An AI assistant trained on our clinical FAQ and Dr. Steuer's guidance. Crowns, sensitivity, timing, aftercare — ask it in plain language.

General information only — not dental advice. For decay, pain or extensive dental work, see your dentist.

Questions

Good to know

Results

Crowns & dental work

Safety & sensitivity

How to use

Ordering

Start your whitening round today

Clinical results, at-home convenience, and a formula backed by a Harvard-trained endodontist. $65 for the LED kit, $19 for the strips — both designed to go easy on sensitive teeth.